Digital marketing is an emerging field of marketing that focuses on the advertising, marketing of products, and services online. It combines elements of traditional marketing, modern digital platforms e.g- websites, and technologies like the internet.
This includes social media marketing across platforms like Facebook, Instagram, and Twitter, search engine optimization (SEO), affiliate marketing, email marketing. With the rise in the pace of digital selling within the IT sector, SEO coaching institutes have grabbed the main limelight within the Guwahati region.
What is SEO?
Search Engine Optimization (SEO) is the practice of improving the quality and increasing the quantity of your website traffic through organic search results. Through SEO, you can optimize your web content to appear on the first page of a search engine. This will eventually make your web page a preferred option for users to click and visit.
The road to becoming a true SEO expert starts by applying relevant theoretical knowledge towards practical applications. Training courses and certifications help you acquire the requisite knowledge.
Moreover, you can improve your online business through SEO by driving relevant organic search traffic.
Critical SEO Factors impacting organic search traffic
Optimizing for mobile search – According to Uberall, 82% of mobile shoppers conduct ‘near me’ searches on their phones. Also, nearly 70% of them use their smartphone for shopping purposes. Hence, it is important to optimize your website for mobile searches.
Optimizing on-page metrics – On-page optimization refers to measures taken within your website, to improve its position in the search rankings. It includes optimizing your page speed, site design, titles & meta descriptions, images, and so on.
Improving technical SEO aspects – It is known that Google gives preferential treatment to websites that have covered all aspects of Technical SEO. It involves website optimizations that help search engine crawlers index your site more effectively.
Optimizing website speed – According to Google, 53% of website visitors will leave a page that takes longer than three seconds to load. This leads to an increased bounce rate for your website. Optimized website speed will help to load your site faster. This will lead to a reduced bounce rate and improved chances of better ranking in search engines.
Matching user’s search intent – As per the Hummingbird update by Google, your website must satisfy the search intent for specific keywords. Optimize your website content with relevant keywords that users are likely to use as their search query.
Optimizing user experience – Is it easy to navigate on your website? Is your website content engaging enough to compel your visitors to stay? Is your site secure, fast, and mobile-friendly? A lively user experience makes website visitors happy. Together, SEO and UX make a successful combination.
Why is SEO important for your business?
Is your business generating required web visibility, traffic, and constant business lead? All these things earlier were not to the core topic of businesses, but today it is. The reason is websites have made it simpler to promote our business on its platform.
There are several things you need to take into consideration before launch your business. There is a need for an experienced search engine expert, knowledge about search engine optimization and how it works for your business, and a team of experts who can handle your worldwide clients keeping the benefits of your business at the core.
SEO Training Institutes in Guwahati –
Our Digital Marketing and SEO training institute in Guwahati is made completely Affordable and the best in the industry. We will also offer Internship programs to selected students from time to time. We provide extensive and practical SEO training as per Google’s White Hat SEO strategies. We have ranked startups on First Page for top keywords using simple yet powerful strategies, tools, and techniques.
Below are the SEO modules that we cover in our Search Engine training and Projects. On Course completion, we will provide Google plus 6 other certifications. Complete student support is provided for 6 months. Live Classroom Practical sessions. Special recognition for best students.
Contact No – 8310276955
Website – https://www.optimizeindia.com/
Digiperform Offers Best Digital Marketing Training in Guwahati. Aimed For Freshers, Working Professional, & Business Owners with Latest Curriculum, 100% Practical Exposure and Live-Assignments. The training program is specially designed to help you acquire the skills required for building an amazing career in the Digital Marketing Domain.
Our training program starts with 12 essential digital marketing modules followed by the Specialization programs in Search Engine Optimization, Online Advertising, and Social Media Marketing. Additionally, we also have 2 Mastery programs in Digital Sales Optimization, Online Earning through Affiliate Marketing and Freelancing.
Contact No – 8527611500
Website – https://digiperform.com/
QuickXpert Infotech –
QuickXpert Infotech operates in multiple lines of services viz. training, placement, consultancy, and software development and give classroom & online training, 100% Practical Exposure and Live-Projects, etc.
QuickXpert Infotech has more than 17+ years of trained experts and students get internships from that SEO Course. Our Dedicated Placement Team has Added 700+ Companies for Placements to provided Free Placement Support to our Students.
Contact No – 7506252588
Website – http://www.quickxpertinfotech.com/
Proideators is an initiative by a team of experienced professionals from IIT, IIM, and Industry experts. It will be our effort to identify such gaps and offer the best possible training modules to benefit the individual.
We have both classroom and online training for every digital marketing course with learning from experts, work on live projects and get the job. We placed more than 3500+ students in the reputed corporate firms in SEO, and digital marketing.
Contact No – 8070080999
Website – https://www.proideators.com/
Online Marketing Classes –
Onlinemarketingclasses is the brainchild of Pranjal Sharma. Onlinemarketingclasses is created with a vision that people of India should get the best quality Digital Marketing and SEO training at the comfort of their Home through Online classes as everything is becoming more and more online nowadays.
You can always learn digital marketing and SEO Course through online classes with the same quality you can get in local institutes through classroom training.
Contact No – 8527591043
Website – https://onlinemarketingclasses.in
NIHT Digital Marketing –
Our Digital Marketing training program is conducted under the mentorship of Angshuman Sett who gives you a holistic view of different traditional and digital marketing concepts.
NIHT group founded in 2005, has trained over 20000 students across West Bengal, Orissa, Jharkhand, and Karnataka. We are one of the leading Digital Marketing Agency in Guwahati, with over 100 clients. We are behind some of the successful start-ups and have helped them grow their business online.
NIHT has services like Paid internships, website planning & creation, SEO, PPC, Google Analytics, Google Adwards, etc.
Contact No – 8527591043
Website – https://onlinemarketingclasses.in
Nexop Technology –
A job-oriented program focusing on providing in-depth knowledge of digital and social media marketing, analytics. It will help in planning, implementing, measuring social media marketing & analytics to create awareness & eventually drive sales. We study the market pattern, to have a deeper understanding of customer behavior.
Nexop provides services like social media marketing, SEO, PPC, digital marketing training, Website training, etc.
Contact No – 7576855173
Website – https://www.nexoptechnology.com
Success Intensity –
Success Intensity is a very reputed digital marketing training institute for SEO with expert faculties over the years and there are more than 3000+ students done their training in this institute.
Success intensity provides services like SEM, SEO, PPC, Inbound Marketing, Email marketing, SMM Marketing, etc.
Contact No – 8638764094
Website – https://www.successintensity.com
Our Digital Marketing program is designed to give you practical skills and knowledge required by startups and corporations all over the world. We will teach you how to use the most cutting-edge, innovative tools in your daily jobs so that you can benefit greatly from the explosive growth of online technologies.
Our services are google adwards marketing, youtube marketing, SEM, PPC, SEO, digital marketing, etc.
Contact No – 7670003112
Website – https://www.digitalant.in
Datacom IT Institute –
Datacom IT Institute is one of the best Web Design Training Institute. Our basic courses cover everything related to the web. All web-related programs like web designing, web development, and web promotion are provided at our institute.
In recent years the demand for e-commerce websites, responsive or mobile-friendly websites, dynamic websites, web applications, content management systems, and digital marketing has increased a lot. As a result, GUI Designing, UI Development, Web Designing, Web Development, and Web Promotion (SEO) are some of the best & highly paid career options on the web.
Contact No – 9864032319
Website – https://www.datacomes.com
According to me, the above mentioned online marketing institutes provide you with the best SEO marketing course in Guwahati. These listed academies provide the latest online training and offer certifications at the end of the course as a stamp of the learners’ expertise. The listed institute has a good reputation, quality faculty, availability of experienced trainers, facilities for practicals, affordable fees, and support for interviews and placement.
There is a great scope of SEO (Search Engine Optimization) for job seekers and business class people. It is the way to optimizing your site according to the search engine so that it can visible on your business target keywords.